The next installment of the wiaiwya-7777777 singles club, and the fourth for 2014, is on the horizon. Well, the morning of August 7, to be precise. But because these little treasures have a way of selling out, I'm bringing it to your attention now as pre-orders are available. The single is "When I Fall In Love"/"Just Let Me Be Here" from Cardiff, Wales' The School. Astute fans of the indie pop world may remember this band's highly praised LPs Loveless Unbeliever from 2010 and Reading Too Much Into Things Like Everything from 2012. For those of you for whom The School is a new experience, know that this is the kind of achingly sweet indie pop championed in the past by Sarah Records, and more recently by Shelflife Records and Matinee Recordings. There are memorable melodies, jangling guitars, and winning vocals, and you can't help but feel good when you hear it. In a way, it is medicine but with no bad side effects. The A-side is presented below for your consideration.
Facebook for The School
Soundcloud for release
Bandcamp for release
wiaiwya-7777777
WIAIWYA website
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